Boutique Hotels | Residential Real Estate | Apartments
Boutique Hotels
| Today's Changes | How Ready Are You? |
|---|---|
| Smart phones and tablets outnumber PCs | Does your story, your offers and your booking system rock the small screen? Are you found on Google places with unique offers? |
| Facebook has more traffic than Google | Is Facebook your top traffic source? Are your guests broadcasting their happiness—and your offers to their friends? |
| Mobile discovery is the fastest growing ad channel | If your mobile site doesn’t earn guest attention, they never visit your conventional website. Are your Google adwords campaigns tapping the mobile network? |
| Guest rewards and private sales raise ADR with the least spend | Do your have a private sale section of your online booking system? How do you re-engage past guests with tailored offers and reward pass along to their friends? |
| Guest rewards and private sales raise ADR with the least spend | Do you know which of your ad programs and your offers performs? Do you know which has more inquiries and where prospect bail? |
Things are changing again in marketing–and quickly. Websites built even a year ago are outdated in this mobile world. Leisure guests now look at 11 websites before booking–11! And planning a vacation is no longer a web-only pursuit. Social media has made deep inroads on the impersonal Internet as friend-based suggestions gain dominance. 95% of leisure travelers now own a mobile phone. It driving a need for new marketing expertise and programs.
- Prospects are visual. Over 4 billion videos are viewed each day on YouTube alone. A solid, functional website is no longer enough. Now it must be cinematic and pocket-sized to seduce visitors into learning more and to become guests. Mobile phones and tablets have created a new type of abandonment. If your website doesn’t excel on a mobile device, it risks losing the visitor for good. People no longer want to wait to get home to check out a website.
- Social media is here to stay. Word-of-mouth marketing is twice as effective as traditional advertising. But it’s so much more that posting today’s drink special on your FB page…. Gen Y and X is forcing real change in the way leisure playtime is planned. And social-sponsored referral is less price-sensitive. So stop worrying about online travel agencies and start focusing on past guests for next guest booking.
Wild Honey hotel services
- Mobile website and advertising
- Private sale and reward programs
- Social media consulting
- Social media fan pages and referral campaigns
- Interactive web sites and lead generational campaigns
- Search Engine marketing
Residential Real Estate
The industry’s restructuring demands a total rethink of conventional sales and marketing. Gone forever are the days of million-dollar mass media budgets filling inefficient sales funnels. While new ideas are being tested every day, a new fundamentals are clear:
- Be found: on mobile devices, on social media, on search engines
- Earn engagement, access and touring by being uniquely compelling
- Remove sale obstacles by empowering sales people with new intelligence and processes
Enormous pressure sometimes creates genius. In these times of wary buyers–and scarce advertising dollars–referral and guerrilla marketing is working. Marketing technology is more affordable. Wild Honey’s toolset is deep with new and tested techniques for every challenge in sales today. While no one has all the answers, we have fresh ideas from developers and builders weathering today’s challenges.
Everyone’s number one challenge is identifying buyers who will buy next. Wild Honey has a proven solution and a disciplined method. Our profiling technology reveals your best prospects by name, when they’re actively looking and suggests what to offer them. Only Wild Honey offers this. It will revolutionize your sales organization.
Over the years, we've tackled just about every real estate buyer:
- first-timer buyers
- green conscious buyers
- mountain, coastal or urban seekers
- golf, marina, nature and art amenity seekers
- new urbanism and community motivated
- foreclosure and value-driven buyers
Wild Honey residential real estate industry services
- Distress asset marketing analysis
- Brand re-positioning
- Mobile web and apps
- Social media consulting
- Social media fan pages and referral campaigns
- Interactive web sites and lead generation campaigns
- Search engine marketing
- CRM and sales force software
Apartments
Finding an apartment is no longer a web-only pursuit. Social media is surpassing the impersonal Internet as friend-based housing suggestions gain velocity. What’s more, property managers and leasing agents can’t rely solely on foot traffic this year. Gen Y is forcing real change in the way business is done. “Selling” has moved onto cell phones, into email and on browsers. Follow up programs are now critical to earning applications.
Wild Honey apartment industry services
- Social media consulting
- Social media applications
- Social media fan pages and referral campaigns
- Interactive web sites and lead generation campaigns
- Search engine marketing
- Follow up lead management software